Several years ago, I read a book called “The Four Agreements”. It provided a framework for living your life without self-limiting beliefs. I find myself going back to the four agreements quite often in life because I find them to be extremely effective in helping me...
For the past several days the turmoil in Egypt has dominated the media. When and under what terms Hosni Mubarak, the president of Egypt for the past 30 years, will turn over leadership to a newly “elected” leader has yet to play out. However, whenever...
Over the course of my marketing career, I’ve had the opportunity to work with all sorts of businesses. Some were open to being the first to try new things, others wanted to know who else was doing it before they would even consider it. Some businesses had an extremely...
I got into a discussion with a friend recently about “high impact visuals” versus “information” and the value of each. Any of you already dabbling in social media marketing or inbound marketing probably have already heard the phrase...
Believe it or not, one of the best secrets I’ve uncovered for effective meetings is setting ground rules upfront. I came across this while participating in a meeting with a non-profit, advocacy group. In a setting like this, where there may be no formal...
